Financial Services Global Event App

Supported 45 events in a 12-month period, including brand launches, internal team events, and leadership conferences.

Brief

Global financial services company seeking a sector-leading Event App initially for internal meetings and thereafter for customer events.

To be available in all languages and be accessible on both the internal company App Store as well as Google Play and the Apple App Store.

Audience Challenge

Multilingual audiences.Company-specific needs including ‘Superuser’, ‘Parent’, and ‘Child’ access for multiple users and different countries.

Country-specific needs driven by different rules and expectations.

Requirements

Accessible 24/7 and 365 days a year. Meets internal compliance and system requirements.

Superuser training, country-specific training and online training materials to be available for all users.

Delivery

Initial trial in high-profile European Leadership Event fully delivered by the team.

Market segmentation carried out to assess country level delivery capability: fully capable, partially capable, and not capable.

Phased distribution; initially internal events and thereafter external events.

Project-managed delivery between Client and Event App originator based in Canada. Provided global support, remote and on-site.

Outcome

Phased delivery. 12 official languages and initial launch across 35 countries in a 12-month period.

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Get in touch

+44 (0) 1442 461575
www.linkedin.com/
company/open-audience